The grocery store is a powerful place to learn about nutrition so bring consumers along virtually as a great starting point.
5 Ways to Connect Consumers to their Grocery Store on a Virtual Tour
- Introduce a few big-picture learning messages before getting into specifics
- Talk through real aisles of the store as an orientation
- Show real foods and/or packages of foods as demos
- Mention an easy recipe you like to make as a way to highlight specific foods
- Give tips to save time & money along with your nutrition-themed topic
5 Foods to Show Consumers on a Mediterranean-Themed Grocery Tour
Mediterranean nutrition is an example of a theme to use for a virtual grocery tour.
- Fresh Herbs: Fresh herbs are for sale widely and they can be used as flavor boosters in Mediterranean recipes. Show a potted fresh herb plant, a big bunch of cut fresh herbs, and a smaller packaged fresh herb.
- Fresh Vegetables: Eggplant, tomatoes, garlic, and fennel are very popular in Mediterranean meals. Show some of them and explain a recipe you like to make that’s quick, easy, and delicious.
- Canned Fish: These protein super heroes are worth showing and promoting with consumers. They offer variety for any meal, are especially affordable, and are full of healthy, omega-3 fat, too.
- Plain Yogurt: The dairy favorite of the Mediterranean is plain yogurt and it’s used in many ways there as a condiment, dip, dressing, and even dessert with honey and/or fruit. Consumers benefit from a no-sugar-added, probiotic food when they plan to eat more plain yogurt.
- Extra Virgin Olive Oil (EVOO): The central food of Mediterranean nutrition is EVOO. So, helping consumers learn how to choose it in the grocery store is a valuable lesson for delicious flavor and better health. Show a favorite, high quality brand and explain why it’s your go-to EVOO.
5 Resources to Become a Mediterranean Nutrition Expert
The best way to become an expert on Mediterranean Nutrition is to experience it every day for yourself. Make a meal plan that features foods from the Mediterranean Pyramid, make a grocery list with mostly Mediterranean foods, and cook like you are living in Greece, Spain, Turkey, or Morocco. Here are 5 specific resources to check into so that your Mediterranean nutrition journey is a successful one!
- Grab my Mediterranean Menus – they’re free.
- Read Leafy Greens, Their Nutrition, and 10 Ways to Eat More.
- Read one of my blogs from the fall of 2019 while I lived in Spain. Here is Spanish Tapas & 3 Easy Tapas Snack Ideas
- Read 10 Ways to Season Your Food with Extra Virgin Olive Oil
- Invest in a face-to-face Grocery Store Tour Package on a Mediterranean Nutrition Theme.
Will you offer a Virtual Grocery Tour to your community’s consumers?